Friday 2 September 2011

Radio Mirchi eyes digital expansion

Radio Mirchi has been expanding its digital footprints. The first step in this direction was the launch of Mirchi Mobile last year. Since its launch on Airtel last year, Mirchi Mobile has now been extended to almost all telecom operators in the country.
This product is powered by Mobile Value Added Services (VAS) Company Spice Digital.
Mirchi has been creating feeds customised for certain niche audiences. Mirchi Bhojpuri is one of the initiatives that was launched specially for the Bhojpuri speaking audiences.
Many of the initiatives of Radio Mirchi are now integrated across online media and have been active on social platforms like Twitter, Facebook and You Tube.

Source: http://cablequest.org/news/broadband-and-iptv-news/item/257-radio-mirchi-eyes-digital-expansion.html
Source: http://cablequest.org/news/broadband-and-iptv-news/item/257-radio-mirchi-eyes-digital-expansion.html

No comments:

Post a Comment

Aadhaar leak: EPFO discontinues services provided through Common Service Centre

Following fear of Aadhaar data leak, the Employees Provident Fund Organisation (EPFO) on May 2 said it has discontinued services provided t...