At this year’s Convergence India (March 21-23) NDS will showcase a breadth of solutions engineered to support Indian pay-TV operators in the digitisation of their services and the delivery of next-generation TV experiences.
With ‘India Goes Digital’ as the show’s over-arching theme, NDS is using its presence at this milestone twentieth Convergence India to showcase how its technology is not only addressing the fundamental needs of digitisation, but isenabling pay-TV operators to deliver sophisticated TV experiences. As India’s leading provider of digital TV solutions, NDS will be offering a look at the future of TV and how it can be delivered through a range of solutions for enhanced user experiences, home networking and next-generation convergence technologies.
Commenting on NDS’ focus at Convergence India 2012, Jayant Changrani, Country Head &GM, India said: “At NDS we are fully committed to supporting pay-TV operators to meet the government mandate to roll-out digital addressable system in a phased manner by the end of 2014. The move paves the way for the introduction of innovative technologies which will help uncover the true potential of the Indian Cable TV market.”
“At Convergence India this year, NDS will display a range of interactive solutions and advanced advertising applications designed to help Indian cable operators generate new revenue streams and reduce churn. NDS is a pioneer of new digital-TV opportunities and we will use our expertise to demonstrate how the industry can derive value from the converging TV landscape.”
NDS is the technology partner for leading cable operators in India including Darsh Digital, DEN Networks, GTPL, Hathway and JAK Communications, and an additional 90 operators worldwide.