Times Internet Limited (TIL) has announced on September 11, 2012 that it is launching BoxTV.com, where the users would be able to stream movies, TV shows and short films on their computers, smartphone or tablet.
The service is very similar to Hulu and Netflix, already available in the US, is targeted at the Indian users as well as the Indian users across the world. They would also be able to stream Bollywood and Hollywood films, and videos in regional languages such as Tamil. It is not open for general public and user can request for an invite for the same on the company website www.BoxTV.com .
"BoxTV is a product with a user-centric design approach, backed by a large content bank with anytime-anywhere access for subscribers. We are very excited about the launch and the roadmap for the next few months as we add more users and content," said Satyan Gajwani, CEO of TIL.
The service has been launched as 'freemium’ service and the viewers would have to watch the ads to watch their videos and the content would be free. Rest of the content, can be accessed when they pay Rs 199 every month. The US base users would have to pay $4.99.
"We feel there is a huge opportunity in India to do a premium-content service. Our focus is on the quality and we want to make sure that we delight our users with this service. This will set us apart from other video streaming websites and services," said Gajwani.
Source: http://cablequest.org/news/new-media/item/1095-boxtvcom-a-premium-video-service-launched-by-times-internet-limited.htmlSource: http://cablequest.org/news/new-media/item/1095-boxtvcom-a-premium-video-service-launched-by-times-internet-limited.html
Source: http://cablequest.org/news/new-media/item/1095-boxtvcom-a-premium-video-service-launched-by-times-internet-limited.htmlSource: http://cablequest.org/news/new-media/item/1095-boxtvcom-a-premium-video-service-launched-by-times-internet-limited.html
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