Thursday 4 October 2012

Atria to source video tech suite from NDS to push digitisation

The MSO Atria Convergence Technologies (ACT) will source a suite of video technologies from NDS, now owned by Cisco. The technology will be used by the company to digitise and expand its cable TV services in Southern and Western India.
Atria Convergence Technologies presently has more than one million analogue cable TV, digital TV, IPTV and broadband subscribers.
Video technologies from NDS include VideoGuard conditional access (CA), MediaHighway set-top box software, and a branded EPG. ACT will also be able to support interactive features such as games and TV apps.
Atria Convergence Technologies MD Sunder Raju said, "This is a fantastic opportunity for us to broaden our subscriber base in our core market and extend into new territories. NDS was clearly the right technology partner for us, offering proven technology and an understanding of our market with a particularly strong delivery and support team."
NDS India country head, GM Jayant Changrani said, "Competition is increasing in India as cable TV operators work aggressively to acquire more and more subscribers before the switchover from analogue. Cost, innovation and time to market are all prime considerations and our work with ACT demonstrates once again how we can give customers the edge they need to stand out."

Source: http://cablequest.org/news/technology-news/item/875-atria-to-source-video-tech-suite-from-nds-to-push-digitisation.html
Source: http://cablequest.org/news/technology-news/item/875-atria-to-source-video-tech-suite-from-nds-to-push-digitisation.html

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