Wednesday 8 May 2013

TTN appoints Hemant Arora to Biz Head for branded content

Times Television Network (TTN) has announced the appointment of Hemant Arora as Business Head of the Branded Content Business for ET Now, Times Now and zoOm, effective April 1, 2013. The new business unit will focus on customised solutions and properties that enhance value for clients, creating impact and engagement across the network.
In line with Times Television Network’s strategic focus on the branded content space, Arora has been mandated with a larger business role with a P&L responsibility. Times Television Network will be making significant investments in building and scaling up the unit’s resources and focus on client value delivery across the verticals of News, Business and Entertainment. Arora will continue to report to Avinash Kaul, Chief Executive Officer, ET Now, Times Now and zoOm.

Avinash Kaul, CEO, ET Now, Times Now and zoOm, said, “We believe that branded content will provide our customers the impact and engagement that will help accelerate the growth of their business and hence, it is seminal to our own business strategy. We are pleased to have Hemant Arora at the helm to define the direction of this key business unit and ensure the highest standards in value delivery to our customers.”
On his new role, Arora said, “I am excited to take on this opportunity that will see the creation of a future-ready business unit within the network and build stronger and long term strategic partnerships with our clients.”

Source:
http://cablequest.org/news/m-s-news/item/2455-ttn-appoints-hemant-arora-to-biz-head-for-branded-content.htmlSource: http://cablequest.org/news/m-s-news/item/2455-ttn-appoints-hemant-arora-to-biz-head-for-branded-content.html

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