Wednesday 24 July 2013

HomeShop18 appoints Vikrant Khanna as new CMO

HomeShop18 has announced the appointment of Vikrant Khanna as Chief Marketing Officer for its TV, Web and Mobile businesses. In his new assignment with HomeShop18, Khanna will lead a 360-degree role, which includes Marketing and Communication, CRM, B2B Sales and Alliances.
Khanna has 19 years’ experience in marketing and business roles across FMCG, Telecom, IT and Paints. 

On becoming a part of HomeShop18, Khanna said, “Homeshop18’s unique business model of enabling TV, laptop and mobile screens with transaction capabilities, aligned respectively to each layer of the consumer pyramid, has great strategic significance for a diverse market like India, and we intend to fully leverage this opportunity.”

Source:
http://cablequest.org/news/m-s-news/item/2864-homeshop18-appoints-vikrant-khanna-as-new-cmo.htmlSource: http://cablequest.org/news/m-s-news/item/2864-homeshop18-appoints-vikrant-khanna-as-new-cmo.html

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