Andhra Pradesh based over the top (OTT) platform YuppTV on 24th April has inducted Subroto Bhattacharya as vice president global of its customer acquisition division.
In his new role, Bhattacharya will be responsible for managing the customer acquisition for the company’s business across geographies.
Commenting on his appointment YuppTV founder and CEO Uday Reddy said that, I strongly believe that Subroto, with his extensive experience and strengths will be an asset to us at YuppTV. With his strategic contributions, we look forward to adding might to the company’s marketing initiatives as we continue to revolutionize the manner in which television is consumed across the world
Bhattacharya brings with him over two decades of experience in building television and entertainment companies in media, broadcasting sales and marketing in India, United States, United Kingdom, Russia, Canada, Caribbean and Latin America.