Sorbojeet Chatterjee on 22nd April has been appointed by Zee Entertainment Enterprises Ltd (ZEEL) as senior vice president for the cluster of Hindi general entertainment channels including Zee TV, Zee Anmol, Smile, 9X and Zee TV HD channels.
Prior to this appointment, Chatterjee was senior VP marketing at DNA. He has over 13 years of experience in the creative side as a copywriter and the business side in marketing and strategy.
His earlier stints have been with Neo Sports Broadcast Pvt Ltd as vice president marketing, TV Today Network as head of marketing and special projects and Gslot.com as copywriter. He has extensive media marketing experience across television, print and radio brands.