The global media group the Walt Disney Company will now have four business segments: media networks, films, direct to home (DTC) and international. The company felt the need to restructure its businesses following its $52 billion acquisition of 21st Century Fox assets.
Kevin Mayer will now act as DTC and International chairman. Walt Disney Parks and Resorts chairman Bob Chapek will assume additional responsibility for all of Disney’s consumer products operations globally, including licensing and Disney stores, as chairman of the new Parks, Experiences, and Consumer Products business segment.
According to Disney chairman, CEO Robert A. Iger, “We are strategically positioning our businesses for the future, creating a more effective, global framework to serve consumers worldwide, increase growth, and maximise shareholder value. With our unparalleled Studio and Media Networks serving as content engines for the Company, we are combining the management of our direct-to-consumer distribution platforms, technology, and international operations to deliver the entertainment and sports content consumers around the world want most, with more choice, personalisation, and convenience than ever before.”
Source: http://cablequest.org/index.php/news/international-news/item/12440-disney-goes-for-strategic-re-organization
According to Disney chairman, CEO Robert A. Iger, “We are strategically positioning our businesses for the future, creating a more effective, global framework to serve consumers worldwide, increase growth, and maximise shareholder value. With our unparalleled Studio and Media Networks serving as content engines for the Company, we are combining the management of our direct-to-consumer distribution platforms, technology, and international operations to deliver the entertainment and sports content consumers around the world want most, with more choice, personalisation, and convenience than ever before.”
Source: http://cablequest.org/index.php/news/international-news/item/12440-disney-goes-for-strategic-re-organization
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